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Sports and Entertainment Marketing
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Sports entertainment is a marketing terms term originally created by the World Wrestling Federation (now WWE) to describe a professional wrestling industry, especially for potential advertisers. This is a type of spectacle that presents an event that seems to be competitive using theatrical presentations and a high breed, with the aim of entertaining the audience. Unlike typical sports and games, performed for competition, sportsmanship, physical exercise or personal recreation, the main product of sports entertainment is performance for the benefit of the audience, so they are never practiced personally. Generally, but not in all cases, the results are predetermined; because this is a public secret, it is not considered a match setting.


Video Sports entertainment



History

World Wrestling Entertainment (WWE) owner Vince McMahon coined the term "sports entertainment" during the 1980s as a description for their professional wrestling style, although the precursor dates back to February 1935, when the Toronto Star sports editor Lou Marsh describes professional wrestling as "sportive entertainment". In 1989, WWF used the phrase in the case it made to the New Jersey Senate to classify professional wrestling as "sports entertainment" and thus not subject to regulations such as competitive sports directly.

Some sports entertainment events represent actual sports variants, such as exhibition basketball with Harlem Globetrotters. Others modify sports for entertainment purposes: many types of professional wrestling (which comes from traditional wrestling), and more recently many of the various race mascots held in various Major League Baseball games in between turns.

Some forms of sports entertainment involve competitive games that are usually considered small, such as dodgeball, poker, or paper-rock scissors, and broadcast it with fake play, involving (for example) celebrity competitors or complicated audiovisual packages.

WWE refers to their wrestler as "Sports Entertainer".

Maps Sports entertainment



Perception

Sports entertainment has stigma as a meaningless pop culture, in some cases glorifying violence for the sake of entertainment, and has been criticized as such in popular media, often through lampooning. The Idiocracy film depicts a future in which sports entertainment penetrates global culture: the president is an active professional wrestler and the death penalty consists of a combination of demolition derby, monster truck events and gladiator duel, and highly popular television broadcasts. Fiction with future dystopian arrangements often portray deadly futuristic games as popular sports entertainment, including The Hunger Games, The Running Man, video games such as Smash TV and Twisted Metal series, and the role-playing game Shadowrun , featuring Urban Brawl and Combat Biking.

Many famous names in the United States openly recognize enjoying certain forms of sports entertainment while many others have taken part in it or made a paid contribution. Professional basketball player Shaquille O'Neal has a reputation as an old pro wrestling fan and attends WWE events several times per year, and Floyd Mayweather, Jr. expressed interest in fulfilling WWE's career after he retired from professional boxing. Both played hostility with the Big Show, Mayweather peaked in a seeded match at WrestleMania XXIV. Former American footballer Brian Urlacher, who claims to be a pro wrestling fan, is trying to leave football to wrestle with Total Fullstrow Action Wrestling full time until his team at the time, the Chicago Bears, forced him to quit. Mixed artists Brock Lesnar, Bobby Lashley and Dan Severn have been booked as world class wrestling world champions; David Arquette had become WCW World Heavyweight champion, as part of a cross-promotional film deal. Chael Sonnen tries at the WCW Power Station before starting his fighting career. Over-the-top promotions, which he helped to get three UFC titles, and he has expressed interest in working and buying WWE.

The widespread popularity in the United States for the main form of sports entertainment, professional wrestling, has led politicians to use it to reach out to voters, especially young men. Several presidential candidates from the 2008 presidential election (including Barack Obama, Hillary Clinton, and John McCain) recorded a video message to broadcast for WWE to encourage WWE Raw spectators to vote, and George W Bush did a videotape for the show annual WWE Tribute to the Troops .

Sports & Entertainment
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See also

  • Barnstorm (sport)
  • Exhibition game

WWE รข€
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References

Source of the article : Wikipedia

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